Local Keyword Research Tool

Local Keyword Research Tools Suck.

I’m Working on One That Doesn’t.

I’ve wasted countless hours on SEO tools that don’t get local business.

You’re probably in the same boat.

The Problem:
• Keyword tools built for big corporations, not local shops
• Useless data that doesn’t reflect your market
• Complicated interfaces that waste your time
• No focus on local search trends or competitors

I’m working on a solution. A tool that actually works for businesses like ours.

What I’m Working On:
• Simple, clean interface. No PhD required.
• Hyper-local keyword data. Your city, your customers.
• Clear view of local competitors. Know what you’re up against.
• Actionable insights. No fluff, just stuff you can use.
• Seasonal trends for your area. Plan ahead, stay ahead.

But I’m not doing this alone.

I Need Your Input:
• What features do current tools lack?
• What data would actually help your business?
• How could this tool save you time and money?

Your feedback shapes the tool. Help me build something that serves real local businesses.

Support Form (#4)

Be First in Line:
Sign up now. Get early access when I launch.

Join Waitlist

Let’s make local SEO work for us, not against us.

1. Local SEO Basics

What you’ll learn:

  • What is local SEO?
  • Why local SEO matters for small businesses
  • How local SEO differs from general SEO
  • Local search ranking factors

Featured resources:

  • What is Local SEO?
  • Local SEO vs. Organic SEO: Key Differences
  • How Google Local Pack Works
  • How to Set Up Google Business Profile (formerly Google My Business)

2. Google Business Profile Optimization

What you’ll learn:

  • How to claim and verify your GBP profile
  • Best practices for optimizing your profile
  • How to get more reviews and manage them
  • Using Google Posts and Q&A

Featured resources:

  • Step-by-step GBP Setup Guide
  • How to Optimize Your Google Business Profile for Local Rankings
  • How to Get More Google Reviews (and Respond to Negative Ones)
  • Leveraging Google Posts to Engage Customers

3. Local Keyword Research

What you’ll learn:

  • How to find keywords with local intent
  • Tools for local keyword research
  • Understanding searcher intent in local SEO
  • Using keywords in local content and meta tags

Featured resources:

  • Local Keyword Research 101
  • Best Free and Paid Tools for Local Keyword Research
  • How to Use Keywords in Local Landing Pages
  • Geo-Targeting Keywords vs. Broad Keywords

4. On-Page Local SEO

What you’ll learn:

  • How to optimize title tags, meta descriptions for local search
  • Creating location-specific landing pages
  • Using NAP (Name, Address, Phone) consistently
  • Schema markup for local businesses

Featured resources:

  • On-Page Local SEO Checklist
  • How to Build Location Pages That Rank
  • Adding Local Business Schema Markup
  • NAP Consistency and Why It Matters

5. Local Link Building

What you’ll learn:

  • How to get backlinks from local websites
  • Partnering with local organizations and events
  • Using citations and directories effectively
  • Broken link building for local SEO

Featured resources:

  • Local Link Building Strategies That Work
  • How to Build Citations for Local SEO
  • Best Local Business Directories to Submit Your Site
  • Case Study: Local Link Building Success

6. Reputation Management & Reviews

What you’ll learn:

  • How reviews impact local SEO
  • Strategies to get more positive reviews
  • Handling negative reviews professionally
  • Review monitoring tools

Featured resources:

  • Guide to Local Review Management
  • How to Get More Customer Reviews (Without Violating Guidelines)
  • Responding to Negative Reviews: Best Practices
  • Top Review Monitoring Tools for Local Businesses

7. Local SEO Technical Audit

What you’ll learn:

  • How to audit your website for local SEO issues
  • Mobile optimization and page speed
  • Local SEO-specific technical fixes
  • Tracking local SEO performance

Featured resources:

  • Local SEO Audit Checklist
  • Mobile Optimization Tips for Local Businesses
  • How to Use Google Search Console for Local SEO
  • Tracking Local SEO KPIs and Metrics

How-To Guides and Tutorials

  • How to Set Up Local SEO for a New Business
  • How to Optimize Your Website for Multiple Locations
  • How to Create Local Content That Attracts Nearby Customers
  • How to Use Google Maps Marketing to Drive Foot Traffic
  • How to Leverage Social Media for Local SEO
  • How to Run Local SEO Campaigns on a Budget

Tools & Templates

  • Local SEO Audit Template (Downloadable)
  • Google Business Profile Optimization Checklist
  • Local Keyword Research Spreadsheet
  • Citation Building Tracker
  • Review Request Email Templates

Newsletter

  • Weekly tips and case studies on local SEO
  • Latest updates on Google local search features
  • Exclusive guides and tools for subscribers

About & Contact

  • About Search Locale: Mission and vision for local SEO
  • Contact form for consulting inquiries or guest posts
  • Social media links

Additional Tips for Search Locale Site

  • Include local SEO case studies and success stories to build trust
  • Use visuals like screenshots and videos for tutorials
  • Regularly update content as Google local search features evolve
  • Consider a forum or Q&A section for community interaction
  • Integrate user-generated content such as testimonials or guest posts

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